Pixi by Petra
We reintroduced PIXI to the UK media, focussing on the brand's makeup artist heritage.
Showcasing the brand and the brand’s founder via a series of one-to-one media appointments, brand events and partnerships introducing PIXI to new consumers.
We have worked with PIXI for over two years, creating both media and influencer strategies. From retailing at the original standalone boutique to now being available nationwide, the brand continues to go from strength to strength.