Case Study
Studio Mackereth
WHAT
We positioned award winning architectural practice Studio Mackereth within the luxury lifestyle sector.
HOW
Architectural projects can be hard to place when the residential client doesn’t want to be featured or the developer needs the project to be kept under wraps. Our solution was for Studio Mackereth to create a retailable product from each private commission – a walnut folding room dining screen, series of gold rings, or a petrified oak table. This created strong product stories, helped place profiles in target titles and led to exclusive press events.
The agency provided invaluable strategic advice and were brilliant at making introductions to key media. The friendly, energised can do attitude of Julian and his enthusiastic team created a meaningful strategy that reached an international audience.
