Case Study
TOAST House & Home
WHAT
We worked collaboratively with TOAST to elevate the brand's Home offering, ensuring the collections were communicated as part of the overall TOAST lifestyle in order to resonate with a new cross-category consumer.
HOW
Over a six year period, we shaped brand assets and content, seasonal collections, brand partnerships, experiential events and PR plans to support and amplify the full communications.
Embracing TOAST's spirit, we created communications plans to define this archetypal lifestyle ethos for media and consumers.
